We do not provide any personal information to advertisers or to third party sites that use our "Just-in-Time" (JIT) Advertising Services. However, advertisers and other third-parties (including the ad networks, ad-serving companies, and other service providers they may use) may assume that users who interact with or click on a personalized ad or content are part of the group that the ad or content is directed towards. Advertisers and other third-parties will thus know the number of users who meet the targeting criteria, without knowing the identity of these users.
These advertisements are said to be “just-in-time” (JIT) because they are presented to you based on your interests at the precise moment when this information is relevant to you (eg: during a consultation between the patient and the professional).
Certain information relating to your use of the platform may be pooled with information from patients with similar interests to yours for marketing purposes and shared with third-party companies in order to provide you with advertising, content, offers and announcements on the platform and certain third-party locations and services. A third-party company will never have access to your personal information.
We may also work with third parties to serve you ads as part of a personalized campaign on other websites or platforms.
We may also use this data to provide you with more relevant content and offerings on the platform and in our communications with you.
Policy regarding JIT advertising
The Company displays JIT advertising campaigns based on the information you make available to us and information gleaned from your activities on the platform (e.g. views of responses, type of questions you interact with).
Click here to learn more about the type of information we collect.
In delivering interest-based advertising campaigns, we follow the Self-Regulatory Principles for Online Behavioral Advertising developed by the Digital Advertising Alliance (a coalition of marketing, online advertising and advocacy organizations). consumer rights).